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#0420 Hurdles

Not far from where I live is a great little coffee shop with absolutely no parking within a 10 minute walk and sadly I never see it busy.

Just down the road is one that serves average coffee at best with ample parking and often has a queue out the door.

Making it easy for people to do business with you in this instance is a clear example where having the best product is simply not enough.

Take away any hurdles you may have inadvertently placed in their way.

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