#0357 Charge More
I think you are too expensive. Then shame on me for not articulating the value better. Assuming you are pitching to someone who has the problem you solve and it is high enough on their…
Category: Entrepreneur
#0356 Not Random Acts
The only real marketing metric we should be concerned about is its ability to drive sales. That requires a certain level of proficiency to follow through all the way to a closed deal. Everything else…
#0355 Machu Picchu
In a perfect world, if you were to do A, B then C you would get to D. Unlike the alphabet however, real life does not execute the same for everyone. Therefore being disappointed when…
#0354 School Limits
When I was on full school pickup duties I was super productive between the hours of 10am and 2pm because I had to. Without these restrictions I can spend entire days sitting at my desk…
#0353 Something New
I can describe the weather on the day I went skydiving in 1990 but don’t ask me what it was like last Tuesday week. Experiences are what forge memories. Stories we get to tell our…
#0352 Before You Know It
Are we there yet? As any parent can attest, these words are inevitable on any road trip no matter how long. We do it as adults too. Maybe not out aloud, but we are too…
#0351 The Edges
If something feels too big to tackle make it smaller. We tend to back away from the hard tasks in favour of the quick and easy. All we are doing is becoming more average. Innovation,…
#0350 He Said She Said
Do you remember the last time you played the game “Chinese Whispers” or “Telephone” as it is also known? In a line of people, the first person whispers a sentence to the next, that person…
#0349 Storys Told
Elders around campfires, hieroglyphics, books, newspapers, internet, AI. Throughout time we have advanced the way we share information. From local to global, painstakingly slow to almost instant. You would not have an operation without anaesthesia….
#0348 Accessibility
I do not seek public toilets unless I am busting for a pee. It is hard to find Christmas wrapping paper at Easter but it is everywhere in December when I need it. I do…
#0347 Authenticity
“Dr John a great heart surgeon but he’s in a bad mood today so I wouldn’t go ahead with your surgery if I were you.” “As an accountant Jane is the best out there, unless…
#0346 Your Choice
You will not be able to learn guitar if you do not pick up a guitar.You will not be able to run a marathon if you have not run your first mile.You will not be…
#0345 Space
I may be a little obsessed with my lawn. The cutting, feeding, watering and cutting again is relentless. On no two days does it look the same, ever changing, longingly gazing. By no means perfect,…
#344 Be Generous
Give it all away. People ask me what they should write about or share on social. In a business context my response is to share your knowledge and experience freely, without reservation or fear. There…
#0343 Start & Finish
“Process saves us from the poverty of our intentions” Elizabeth King, Sculptor. No matter what it is you are providing, there is always a start point and a delivery point often with many steps in…
#0342 Share
She was carrying all the weight on her shoulders. As my daughter haphasardly filled her backpack it was evident it was not going to be pleasant to haul around. The key to a comfortable walk…
#0341 Matching Shoes
My daughter lost one of her school shoes on public transport. The next morning she grabbed an old shoe and kept her newer one (??) until I pointed out the shoes were slightly different and…
#0340 Alignment
Acknowledge where someone is and then join them there. No matter how good your product or service is, your sales pitch or your board presentation, if they do not believe, you will not progress. Everyone…
#0339 Leverage
On foot we are not the fastest on the planet, but in a rocket ship we are. I am not that strong, different story if I am operating a forklift. If I have a complex…
#0338 Invisible Predators
What is the worst thing that can happen if you do? It is a simple question that invariably invokes responses that are nowhere near as bad as you first imagined. Our brains are designed to…