People, places, sounds, experiences, colours, smells and flavours all do it.
When thinking about injecting stories into business at first you may struggle to know where to start.
You may be doing it from an office with the beige walls stifling your inspiration.
Use the list above to jolt a memory. Go through photos on your phone, make a favourite meal, go for a walk down a childhood street.
In the right environment you will be flooded with moments, just remember to capture them and link them to the point you are trying to make.
Need inspiration, change your environment.