You win some, you lose plenty.
A memorable phrase for any sales person to accept.
Part of the process is to filter out those who do not suit or are not ready for what it is you offer. Sometimes you decide, often the prospect will do it for you.
Rarely personal, just part of the gig. Yet many struggle with the concept of rejection. Of not being persuasive enough. Of not winning, coming out on top.
Accept it is not always going to go your way, but keep going anyway.
Persistence is everything.
