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#0454 Surprise and Delight

If you would like to blend into the background keep doing what you are expected to do at a steady pace.

Being efficient, being productive, getting shit done is the expectation, anything less is disappointing.

Are you rising above the average?

In a crowded fruit market the producer with a loud voice draws attention. Does the loudest voice in other markets win? Not always.

Resetting normal I believe is the key. As soon as something is expected, it becomes the average.

The unexpected needless always be huge, it may be the little differences that stand out enough to be noticed.

Surprise and delight or blend in, your choice.

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