“That’s what you remembered!”
In a room full of workshop participants, the morning of day two I asked what each person had took away from the day before.
No real surprise but everyones take was a little different.
Coincidently one of the main topics was perspective.
You will see, hear and recall things differently than your peers and especially your customers even when everyone is sitting in the same room hearing the same content.
If you are trying to stimulate discussion and engagement, by all means, share your insights and ideas.
In order to guide someone to a decision or action however, you must pitch from their point of view, beliefs and perceptions (not yours).
Context is key.
