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#239 Smile

I am super impressed with the experience I have had in dealing with my kids Orthodontist.

Even though I have paid out a small fortune over the last few years it brings me joy to watch such a well oiled machine.

Everyone is super polite and helpful (everyone)
They almost always run on time and when they are even a few minutes late, they are super apologetic.
The entire team is competent. No matter who you get on the day, you feel like you are in good hands.
The energy in the room is always positive and upbeat.
As one of possibly hundreds of active clients they always remember and use our names.

It is the one percenters like these that are attractive in a commodity filled world.

How are you standing out from the crowd?

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