This might just be the question I get asked the most;
“What is the best Marketing Strategy for my business?”
If you were to ask a thousand marketers this very question you are likely to garner a thousand varying responses, and therein lies the problem.
Which is the right one for you?
I have been pondering my response recently and what I realised is that invariably the traditional reply only adds to the confusion.
Here is my considered response.
“The best marketing strategy for your business is one that you will commit to and execute on consistently.”
Which strategy is not the hard question, how will it be executed is closer to the mark.