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#190 Micro Marketing

Your attention is valuable so I do not take it for granted.

Given the average time to grab it online is now less than it takes a goldfish to swim in a circle, no wonder it is increasingly difficult to rise above the noise.

Perhaps an experiment worth trying is to not ask for too much of it, at least in the early stages of a relationship.

Start with short insights absorbable in seconds rather than minutes and work up to longer interactions as they are drawn closer and you have built trust and authority.

Micro interactions to start before asking for a bunch more.

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